Many brands, financial services organizations, and other non-bank institutions seek new and creative methods to better understand their...

The rise of social media and digital marketing strategies have allowed many businesses to succeed in building a strong online presence....

Coronavirus (COVID-19) has left its footprints on the sand of times, causing disruption in the business and marketing landscape. The...

The acceptance of cryptocurrency as a means of exchange has been on the rise in Africa. In recent times, Africa has witnessed an increase...

The relevance of face-to-face interaction will never disappear. Indeed, as COVID 19 recedes, face to face programmes will emerge...

It serves as a classical example of the edge digital marketing can provide as the Governor of Ogun State, Dapo Abiodun, Nigeria's...

Even within Africa, Nigeria's tourism sector is not even among the top ten. Within the West African sub-region, Ghana, Senegal and even...

To the average African, the concept of Artificial Intelligence (AI) is a distant idea that has relevance majorly in the field of advance...

In Meeting Professionals International’s summer survey, 86% of respondents stated that they foresaw declining attendance for live events...