A BEST PRACTICE GUIDE ON HOW TO NEGOTIATE AND MANAGE MARKETING AGENCY REMUNERATION

  • A critical assessment of the 12 key remuneration methodologies available to agencies globally 

  • A review of job cost analysis & agency job bag templates

  • A review of value based pricing models & how to make the transition

  • A 10 point checklist to take to your next procurement negotiation

+ I year Login Access to a proprietary/confidential industry online rate card for price benchmarking

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